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Fiat Punto - Acción en Shoppings

Serie de ilustraciones que en forma de caricaturas resaltan el nuevo equipamiento y tecnología de Fiat Punto, como sensores de estacionamiento, Blue&Me, entre otros.
Dichas ilustraciones se montaron en las columnas de los estacionamientos de los principales shoppings de Buenos Aires, Rosario y Córdoba.
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We developed a series of characters illustrations that highlighted the desirability of equipment and technologies offered by the new Fiat Punto, as parking sensors and Blue & Me, among others. These illustrations were mounted on the columns of parking lots of major shopping malls in Buenos Aires, Rosario and Córdoba.​​

Diseño e ilustraciones​ / Design and illustrations

Client: Fiat Argentina
Agency:
Leo Burnett
Project:
Illustrations, Graphic and character design

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